The complete experience toolkit

The complete toolkit for unforgettable experiences.

A 300-person immersive party or a kid's birthday. Bring the idea and set the atmosphere. NOIR plans it, organizes everyone and helps you produce it.

Spark · 300 guests

Neon Underworld

Guests descend through a projection tunnel into a city that reacts to the music.

  • Projection tunnel
  • Live DJ light cues
  • Glow entry

Spark · 12 kids

First Contact

An alien has crash-landed in the backyard shed, and the kids are the welcome team.

  • Crash site reveal
  • Star map wall
  • Landing countdown

What's a Spark

Your idea, shaped into something you can say yes to.

Talk your idea through with NOIR. When it's ready, NOIR hands you a Spark: one card that captures the concept, how guests should feel, and the pieces needed to make it real. Change anything. Accept it when it feels like yours.

Spark · Revision 2

First Contact

An alien has crash-landed in the backyard shed. The kids aren't guests; they're the official Earth welcome team.

Experience intent

Twelve eight-year-olds feel like the heroes of a real discovery, and talk about "the night the alien came" for weeks.

Things to make

  • The Crash Site
  • Star Map Wall
  • Welcome Badges

Moments

  • Strange lights in the yard
  • Opening the shed
  • Sending a message home

Start here

A ten-second glow behind the shed door. If that gives you chills, the rest follows.

  1. It starts with your ideaA Spark builds on what you said. NOIR marks which ideas came from you and which it suggested, so the idea stays yours.
  2. It says how guests should feelEvery Spark has an experience intent: what people should feel, do and remember. Every decision after that is checked against it.
  3. It breaks the idea into Things and MomentsThings are what gets made: a light scene, a projection, a badge. Moments are what guests live through. Each Thing comes with a picture so you can see it.
  4. It names the first thing to tryNot a forty-item checklist. One small, exciting piece to prototype first.
  5. Nothing happens until you say yesRefine it, ask for another direction, or accept it. Accepting turns it into a plan your people can work on.

Our philosophy

What makes an experience unforgettable.

A plan alone won't make a night memorable. The experiences people talk about for years share a few qualities, and NOIR designs for them from the first conversation.

  • TransformationThe ordinary becomes extraordinary. A backyard becomes a landing site.
  • DiscoveryCuriosity is rewarded with something unexpected.
  • ConnectionPeople share the moment with each other, not just with their phones.
  • EmotionIt makes people feel something that matters to them.
  • MemorySomething remains: a story, a keepsake, a friendship.

You're the author

NOIR asks the one question that unlocks your idea, adds a twist you didn't expect, and helps you see it. It never takes your idea over.

Not every night needs everything

A quiet dinner and a warehouse rave want different things. Each event picks the few qualities that matter most and goes all in on those.

Atmosphere is designed

Light, sound, space, timing and the moment of reveal decide how a night feels. Studio treats them as part of the idea from the start.

"This is my idea. I discovered something. I can make it real. I want to keep going."

That's how we want every creator to feel.

How easy it is

Three steps. No spreadsheets.

No forms or planning templates, and no group chat with 200 unread messages. Just talk.

  1. 1

    Say the idea

    Type it or say it out loud. Half an idea is fine, and so is "surprise me".

    I want the shed to be part of it somehow
  2. 2

    Accept a Spark

    NOIR shapes it into a Spark with Things, Moments and pictures. Refine it until it's yours, then tap Accept.

    First Contact is ready. Want the crash site to glow green or blue?
  3. 3

    Bring your people

    Share one link. Everyone sees what they own and what's next, and anyone can ask NOIR, by voice, where things stand.

    NOIR, who's on the star map?

From first idea to a plan your friends can start on: one conversation.

The toolkit

Studio is where it starts.

Studio plans every piece of the night. The NOIR Labs tools are built to bring those pieces to life.

  • StudioShape & plan
  • LumosLight & laser
  • MapperProjection
  • SonorusSound
  • PlayGuest interaction
  • CaptureMemories

Early access

What will people be talking about after your next event?

NOIR Studio is in early access on iPhone. Leave your email and we'll send you an invite.